Whit Alexander has served as Executive Vice President, Chief Customer Officer of TBI since February 2025. Since 2018, Mr. Alexander has served on the Board of Advisors for the Carlson School of Management at the University of Minnesota. He has also served on the Board of Directors of AARP since December 2025. Prior to joining TBI in 2025, Mr. Alexander most recently was a partner at McKinsey & Company, Inc. (“McKinsey”) from April 2023 to February 2025, advising consumer companies primarily on growth transformation topics. Prior to that, he was with Best Buy Co., Inc. (“Best Buy”) from April 2015 to June 2021, where he held several roles including Chief Marketing Officer, Chief Transformation Officer and Chief Strategy Officer. Prior to his roles at Best Buy, his career path included serving in various leadership roles with Target Corporation and McKinsey. Mr. Alexander holds a Master of Business Administration degree from the Northwestern University School of Management and a Bachelor of Science in Business degree from the University of Minnesota Carlson School of Management.